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Cost of revenue

Cricut, Inc.·Products & Services·3 segments·Rolls up to Total Cost of Revenue

Breakdown

Segments

PlatformView metric

ProductsView metric

Products MemberView metric

Segment	Q2 '24	Q3 '24	Q4 '24	Q1 '25	Q2 '25	Q3 '25	Q4 '25	Q1 '26
Products	$69.22M	$80.53M	$105.68M	$55.62M	$61.76M	$67.38M	$97.6M	$57.41M
Platform	$8.89M	$10M	$9.64M	$8.67M	$8.82M	$8.96M	$9.55M	$9.36M
Total	$78.11M	$90.53M	$115.32M	$64.29M	$70.57M	$76.34M	$107.15M	$66.77M

Products Member is derived from annual filings.