First Capital FCAP Advertising
Advertising at other companies
Other financials
Where this comes from
Reported directly by First Capital in its filing.
Tagged under the XBRL concept us-gaap:AdvertisingExpense.
The official record: First Capital’s 10-Q, filed May 12, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is First Capital's advertising?
- First Capital (FCAP) reported advertising of $72K in Q1 2026.
- How has First Capital's advertising changed year-over-year?
- First Capital's advertising decreased by 2.7% year-over-year, from $74K to $72K.
- What is the long-term trend for First Capital's advertising?
- Over 3 years (2022 to 2025), First Capital's advertising has grown at a 10.9% compound annual growth rate (CAGR), from $353K to $482K.
- What does advertising mean?
- Includes all costs associated with marketing, promotional campaigns, and brand awareness initiatives. This metric tracks the bank's investment in customer acquisition and market positioning within its competitive landscape.