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FitLife Brands, Inc. FTLF CODM Segmentation — Marketing And Advertising Expense

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Other financials

Income statement

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Revenue$25.3M+58.9%
Gross profit$9.5M+38.4%
Operating income$3.1M+3.5%
Net income$1.7M-14.8%
EPS (diluted)$0.17-15.0%

Balance sheet

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Cash & equivalents$1.2M-79.9%
Total debt$599.0K+52.4%
Total equity$45.4M+16.6%
Total assets$104.3M+67.7%

Cash flow

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Operating cash flow$2.5M+6.7%
CapEx--100%
Free cash flow$2.5M+7.8%

Valuation

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Market cap$103.4M-10.1%
Enterprise value$102.8M-9.7%
P/E16.1×+5.7×
P/S1.3×+0.1×

Profitability

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Gross margin40.7%-2.7pp
Operating margin15.1%-4.1pp
Net margin9.6%-3.8pp
FCF margin11.5%-4.5pp

Returns & leverage

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Return on equity17.8%-10.5pp
Debt / equity0.0×
Current ratio1.5×-0.1×

Where this comes from

Reported directly by FitLife Brands, Inc. in its filing.

Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.

The official record: FitLife Brands, Inc.’s 10-Q, filed May 14, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is FitLife Brands, Inc.'s CODM segmentation — marketing and advertising expense?
FitLife Brands, Inc. (FTLF) reported CODM segmentation — marketing and advertising expense of $1.25M in Q1 2026.
How has FitLife Brands, Inc.'s CODM segmentation — marketing and advertising expense changed year-over-year?
FitLife Brands, Inc.'s CODM segmentation — marketing and advertising expense increased by 18.2% year-over-year, from $1.05M to $1.25M.
What is the long-term trend for FitLife Brands, Inc.'s CODM segmentation — marketing and advertising expense?
Over 2 years (2023 to 2025), FitLife Brands, Inc.'s CODM segmentation — marketing and advertising expense has grown at a 5.9% compound annual growth rate (CAGR), from $4.28M to $4.79M.
What does CODM segmentation — marketing and advertising expense mean?
This metric measures the expenditures dedicated to promoting the segment's brand names and nutritional product lines to consumers. It encompasses advertising campaigns, digital marketing, and promotional activities designed to drive brand awareness and customer acquisition. Analyzing this spend helps evaluate the effectiveness of the segment's growth strategy and its ability to maintain market position.