iHeartMedia, Inc. IHRT Advertising expense, barter costs
Advertising expense, barter costs at other companies
Other financials
Where this comes from
Reported directly by iHeartMedia, Inc. in its filing.
Tagged under the XBRL concept ihrt:AdvertisingExpenseBarterCosts.
The official record: iHeartMedia, Inc.’s 10-K, filed March 2, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is iHeartMedia, Inc.'s advertising expense, barter costs?
- iHeartMedia, Inc. (IHRT) reported advertising expense, barter costs of $66.58M in Q4 2025.
- How has iHeartMedia, Inc.'s advertising expense, barter costs changed year-over-year?
- iHeartMedia, Inc.'s advertising expense, barter costs increased by 15.8% year-over-year, from $57.5M to $66.58M.
- What is the long-term trend for iHeartMedia, Inc.'s advertising expense, barter costs?
- Over 4 years (2021 to 2025), iHeartMedia, Inc.'s advertising expense, barter costs has grown at a 19.6% compound annual growth rate (CAGR), from $130.1M to $266.3M.
- What does advertising expense, barter costs mean?
- This metric captures the non-cash costs associated with advertising services obtained through barter or trade arrangements. It reflects the value of media inventory or other assets exchanged for advertising space rather than paid in cash. This is critical for understanding the true cost of marketing in media-heavy industries where inventory is frequently traded.