What are MediaAlpha's profit margins?

MediaAlpha (MAX) runs a 14.9% gross margin and a 3.8% operating margin, with a 3.4% net margin.

Where do MediaAlpha's ratios come from?

Every ratio is computed from MediaAlpha's SEC filings — trailing-twelve-month flows over period-end balances. Valuation multiples combine those fundamentals with market data, recomputed each period. Switch between quarterly, annual, and TTM, or open any ratio for its full history and peer comparisons.

MediaAlpha MAX Ratios & Valuation

Income Statement Balance Sheet Cash Flow Ratios Segments

Quarterly Annual TTM

YoY

Simplified Detailed

	FY'25	FY'24	FY'23	FY'22
Profitability
Gross margin	15%-1.6pp	16.6%-0.6pp	17.2%+1.9pp	15.3%-0.5pp
Operating margin	2%-3.0pp	4.9%+15.3pp	-10.4%-2.7pp	-7.7%—
Net margin	2.3%+0.4pp	1.9%+12.3pp	-10.4%+2.1pp	-12.6%-11.7pp
EBITDA margin	2.3%-3.4pp	5.7%+14.3pp	-8.5%-2.2pp	-6.4%-6.7pp
Returns
Return on equity	783.8%—	——	——	——
Return on assets	7.9%-0.1pp	8%+32.9pp	-25%+0.1pp	-25.1%-23.0pp
Return on invested capital	18.8%-10.7pp	29.5%+55.9pp	-26.5%-14.3pp	-12.1%-11.1pp
Efficiency
Asset turnover	3.4×-0.7×	4.2×+1.8×	2.4×+0.4×	2×-0.6×
Liquidity
Current ratio	1.2×-0.2×	1.4×+0.5×	0.9×-0.1×	1×-0.6×
Quick ratio	1.2×-0.2×	1.4×+0.5×	0.9×-0.1×	1×-0.6×
Cash ratio	0.3×0.0×	0.3×+0.1×	0.2×0.0×	0.2×-0.4×
Leverage
Debt-to-equity	37.2×-32.0×	69.2×—	——	——
Debt-to-assets	0.4×-0.2×	0.6×-0.5×	1.1×+0.1×	1.1×+0.4×
Net debt / EBITDA	4.3×+1.8×	2.5×—	——	——
Interest coverage	2×-1.0×	3×+5.6×	-2.6×+1.2×	-3.8×-3.7×
Per Share
Book value per share	$0.06+39.1%	$0.04+120%	-$0.23+40.8%	-$0.38-439%
Valuation
Market capitalization	$594.68M+0.1%	$621.97M+18.0%	$527.25M+22.9%	$428.94M-29.5%
Enterprise value	$732.14M+6.0%	$743.26M+8.2%	$686.83M+14.3%	$600.69M-19.8%
Price / earnings	15.2×-22.4×	37.4×—	——	——
Price / sales	0.5×-0.1×	0.7×-0.6×	1.4×+0.4×	0.9×0.0×
Price / book	310.2×+235×	261.6×—	——	——
EV / EBITDA	15.7×+1.0×	15×—	——	——
EV / sales	0.6×-0.1×	0.9×-0.9×	1.8×+0.5×	1.3×+0.1×
Earnings yield	6.6%+3.9pp	2.7%+10.3pp	-7.7%+5.8pp	-13.4%-12.6pp
PEG ratio	0.1×—	——	——	——

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Questions, answered.

What are MediaAlpha's profit margins?: MediaAlpha (MAX) runs a 14.9% gross margin and a 3.8% operating margin, with a 3.4% net margin.
Where do MediaAlpha's ratios come from?: Every ratio is computed from MediaAlpha's SEC filings — trailing-twelve-month flows over period-end balances. Valuation multiples combine those fundamentals with market data, recomputed each period. Switch between quarterly, annual, and TTM, or open any ratio for its full history and peer comparisons.