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MediaAlpha MAX Ratios & Valuation

FY'25FY'24FY'23FY'22
Profitability
Gross margin15%-1.6pp16.6%-0.6pp17.2%+1.9pp15.3%-0.5pp
Operating margin2%-3.0pp4.9%+15.3pp-10.4%-2.7pp-7.7%
Net margin2.3%+0.4pp1.9%+12.3pp-10.4%+2.1pp-12.6%-11.7pp
Returns
Return on equity783.8%
Return on invested capital18.8%-10.7pp29.5%+55.9pp-26.5%-14.3pp-12.1%-11.1pp
Efficiency
Asset turnover3.4×-0.7×4.2×+1.8×2.4×+0.4×-0.6×
Liquidity
Current ratio1.2×-0.2×1.4×+0.5×0.9×-0.1×-0.6×
Leverage
Debt-to-equity37.2×-32.0×69.2×
Net debt / EBITDA4.3×+1.8×2.5×
Per Share
Book value per share$0.06+39.1%$0.04+120%-$0.23+40.8%-$0.38-439%
Valuation
Market capitalization$594.68M+0.1%$621.97M+18.0%$527.25M+22.9%$428.94M-29.5%
Price / earnings15.2×-22.4×37.4×
Price / sales0.5×-0.1×0.7×-0.6×1.4×+0.4×0.9×0.0×
Price / book310.2×+235×261.6×
EV / EBITDA15.7×+1.0×15×

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Questions, answered.

What are MediaAlpha's profit margins?
MediaAlpha (MAX) runs a 14.9% gross margin and a 3.8% operating margin, with a 3.4% net margin.
Where do MediaAlpha's ratios come from?
Every ratio is computed from MediaAlpha's SEC filings — trailing-twelve-month flows over period-end balances. Valuation multiples combine those fundamentals with market data, recomputed each period. Switch between quarterly, annual, and TTM, or open any ratio for its full history and peer comparisons.