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Advertising at other companies

Mission Produce, Inc. logo
Mission Produce, Inc.AVO
$75K0.0%
Nathan's Famous logo
Nathan's FamousNATH
$571K-5.5%
iHeartMedia, Inc. logo
iHeartMedia, Inc.IHRT
$72.43M+13.7%
Trex Company logo
Trex CompanyTREX
$15.25M+14.0%
The Beauty Health Company logo
The Beauty Health CompanySKIN
$1.5M-31.0%
Mercantile Bank Corporation logo
Mercantile Bank CorporationMBWM
$416K+3.7%

Other financials

Income statement

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Revenue$19.9M+14.6%
Gross profit$6.1M+5.8%
Operating income$3.1M-15.0%
Net income$3.9M+20.2%
EPS (diluted)$1.20+22.4%

Balance sheet

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Cash & equivalents$10.0M+123%
Total debt$16.0M+43.2%
Total equity$45.2M+28.1%
Total assets$75.0M+16.7%

Cash flow

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Operating cash flow$1.6M+488%
CapEx$112.0K-37.8%
Free cash flow$1.5M

Valuation

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Market cap$195.81M+39.3%
Enterprise value$201.8M+34.4%
P/E16.3×+0.7×
P/S2.6×+0.5×

Profitability

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Gross margin27.8%-3.6pp
Operating margin14.5%-3.8pp
Net margin16.1%+1.5pp
FCF margin-3.8%+3.2pp

Returns & leverage

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Return on equity29.8%+1.5pp
Debt / equity0.4×0.0×
Current ratio3.7×+0.9×

Where this comes from

Reported directly by Pro-Dex, Inc. in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Pro-Dex, Inc.’s 10-K, filed September 4, 2025, on SEC EDGAR. View the filing →

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Questions, answered.

What is Pro-Dex, Inc.'s advertising?
Pro-Dex, Inc. (PDEX) reported advertising of $19.5K in Q2 2025.
How has Pro-Dex, Inc.'s advertising changed year-over-year?
Pro-Dex, Inc.'s advertising increased by 457.1% year-over-year, from $3.5K to $19.5K.
What is the long-term trend for Pro-Dex, Inc.'s advertising?
Over 3 years (2022 to 2025), Pro-Dex, Inc.'s advertising has grown at a 327.3% compound annual growth rate (CAGR), from $1K to $78K.
What does advertising mean?
Includes all costs associated with promotional activities, marketing campaigns, and brand awareness initiatives. Monitoring this expense helps assess the company's investment in customer acquisition and its impact on long-term revenue growth.