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Advertising at other companies

Blackbaud logo
BlackbaudBLKB
$4.03M+0.6%
Whirlpool logo
WhirlpoolWHR
$69M+4.5%
Valvoline logo
ValvolineVVV
$18.58M+7.1%
Cavco Industries logo
Cavco IndustriesCVCO
$1.33M+15.2%
Vertex, Inc. logo
Vertex, Inc.VERX
$5.78M-12.1%
Insperity logo
InsperityNSP
$11M+57.1%

Other financials

Income statement

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Revenue$290.9M-23.5%
Gross profit$20.5M-27.8%
Operating income-$7.0M-201%
Net income-$7.2M-332%
EPS (diluted)-$0.10-350%

Balance sheet

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Cash & equivalents$35.1M-10.0%
Total debt$211.3M-12.9%
Total equity$578.6M+4.8%
Total assets$1.0B-0.2%

Cash flow

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Operating cash flow-$18.0M-52.5%
CapEx$11.0M-16.7%
Free cash flow-$29.0M-16.0%

Valuation

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Market cap$1.08B+21.3%
Enterprise value$1.25B+14.8%
P/E47.2×+23.0×
P/S0.9×+0.2×

Profitability

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Gross margin12.3%+1.3pp
Operating margin3.6%-0.9pp
Net margin1.8%-0.8pp
FCF margin2.8%+1.0pp

Returns & leverage

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Return on equity4%-2.9pp
Debt / equity0.4×-0.1×
Current ratio1.9×-0.1×

Where this comes from

Reported directly by Mission Produce, Inc. in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Mission Produce, Inc.’s 10-K, filed December 18, 2025, on SEC EDGAR. View the filing →

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Questions, answered.

What is Mission Produce, Inc.'s advertising?
Mission Produce, Inc. (AVO) reported advertising of $75K in Q3 2024.
How has Mission Produce, Inc.'s advertising changed year-over-year?
Mission Produce, Inc.'s advertising decreased by 0.0% year-over-year, from $75K to $75K.
What is the long-term trend for Mission Produce, Inc.'s advertising?
Over 3 years (2021 to 2024), Mission Produce, Inc.'s advertising has grown at a 0.0% compound annual growth rate (CAGR), from $300K to $300K.
What does advertising mean?
This metric captures the total costs incurred for marketing, promotional campaigns, and advertising activities aimed at building brand awareness and driving sales. It reflects the company's investment in customer acquisition and market positioning.