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Vertex, Inc. VERX Advertising

Advertising at other companies

Whirlpool logo
WhirlpoolWHR
$69M+4.5%
Valvoline logo
ValvolineVVV
$18.58M+7.1%
Cavco Industries logo
Cavco IndustriesCVCO
$1.33M+15.2%
Vertex, Inc. logo
Vertex, Inc.VERX
$5.78M-12.1%
Rackspace Technology, Inc. logo
Rackspace Technology, Inc.RXT
$5.7M-13.6%
Ashland logo
AshlandASH
$250K0.0%

Other financials

Income statement

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Revenue$196.6M+11.1%
Gross profit$124.9M+10.5%
Operating income-$10.6M-336%
Net income-$2.5M-123%

Balance sheet

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Cash & equivalents$252.5M-6.6%
Total debt$350.1M-0.3%
Total equity$246.5M+23.0%
Total assets$1.2B+5.2%

Cash flow

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Operating cash flow$38.0M+157%
CapEx$22.0M
Free cash flow$16.0M

Valuation

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Market cap$1.77B-65.7%
Enterprise value$1.86B-64.4%
P/E151×
P/S2.3×-5.2×

Profitability

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Gross margin64.3%-0.3pp
Operating margin-1.1%-2.4pp
Net margin-7.3%
FCF margin20.1%+18.4pp

Returns & leverage

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Return on equity-20.5%
Debt / equity1.4×-0.3×
Current ratio0.9×-0.1×

Where this comes from

Reported directly by Vertex, Inc. in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Vertex, Inc.’s 10-K, filed February 24, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Vertex, Inc.'s advertising?
Vertex, Inc. (VERX) reported advertising of $5.78M in Q4 2025.
How has Vertex, Inc.'s advertising changed year-over-year?
Vertex, Inc.'s advertising decreased by 12.1% year-over-year, from $6.58M to $5.78M.
What is the long-term trend for Vertex, Inc.'s advertising?
Over 4 years (2021 to 2025), Vertex, Inc.'s advertising has grown at a 3.2% compound annual growth rate (CAGR), from $20.39M to $23.14M.
What does advertising mean?
Includes all costs associated with promotional activities, marketing campaigns, and advertising efforts designed to acquire or retain customers. This metric is a key indicator of the company's investment in brand awareness and customer acquisition strategies.