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Prudential Financial PRU PGIM — Deferred Policy Acquisition Costs

Other segment segments

Individual Life
$7.59B+7.0%
Individual Retirement Strategies
$4.33B+5.8%
Total Corporate and Other
-$651M-15.6%
Institutional Retirement Strategies
$283M+36.1%
Group Insurance
$154M-3.1%
Closed Block division
$144M-7.7%

Similar metrics at other companies

Citizens logo
CIADeferred Policy Acquisition Costs, Capitalized Amount
$8.94M+1.1%
Corebridge Financial logo
CRBGIndividual Retirement — Deferred Policy Acquisition Cost
$3.43B+11.3%
Citizens logo
CIADeferred policy acquisition costs
$224.5M+10.1%
Corebridge Financial logo
CRBGCorporate & Other — Deferred Policy Acquisition Cost
$0-100%
Horace Mann Educators logo
HMNProperty & Casualty — Deferred policy acquisition costs
-$23.7M+2.5%
Corebridge Financial logo
CRBGInstitutional Markets — Deferred Policy Acquisition Cost
$121M+22.2%

Other financials

Income statement

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Revenue$15.5B+15.3%
Net income$597.0M-15.6%
EPS (diluted)$1.68-14.3%

Balance sheet

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Cash & equivalents$15.9B-0.8%
Total debt$18.9B-3.4%
Total equity$32.0B+7.0%
Total assets$765.40B+3.5%

Cash flow

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Operating cash flow$1.0B+140%

Valuation

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Market cap$37.6B-0.1%
Enterprise value$40.54B+2.3%
P/E10.9×-11.4×
P/S0.6×0.0×

Profitability

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Net margin5.5%+1.6pp

Returns & leverage

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Return on equity11.2%+3.0pp
Debt / equity0.6×-0.1×

Where this comes from

Reported directly by Prudential Financial in its filing.

Tagged under the XBRL concept us-gaap:SupplementaryInsuranceInformationDeferredPolicyAcquisitionCosts.

The official record: Prudential Financial’s 10-K, filed February 12, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Prudential Financial's PGIM — deferred policy acquisition costs?
Prudential Financial (PRU) reported PGIM — deferred policy acquisition costs of $0 in Q4 2025.
What does PGIM — deferred policy acquisition costs mean?
This represents the capitalized costs associated with acquiring new insurance or investment contracts that are expected to be recovered from future revenues. These costs are deferred on the balance sheet and amortized over the life of the related contracts. It is a key indicator of the investment made to grow the business and the expected future profitability of the current book of business.