Prudential Financial PRU Individual Life — Deferred Policy Acquisition Costs
Other segment segments
Similar metrics at other companies
Other financials
Where this comes from
Reported directly by Prudential Financial in its filing.
Tagged under the XBRL concept us-gaap:SupplementaryInsuranceInformationDeferredPolicyAcquisitionCosts.
The official record: Prudential Financial’s 10-K, filed February 12, 2026, on SEC EDGAR. View the filing →
Ask your AI about Prudential Financial's individual life — deferred policy acquisition costs.
Connect your AI assistant and compare segments, right in your chat.
Connect your AI

Claude
Questions, answered.
- What is Prudential Financial's individual life — deferred policy acquisition costs?
- Prudential Financial (PRU) reported individual life — deferred policy acquisition costs of $7.59B in Q4 2025.
- How has Prudential Financial's individual life — deferred policy acquisition costs changed year-over-year?
- Prudential Financial's individual life — deferred policy acquisition costs increased by 7.0% year-over-year, from $7.09B to $7.59B.
- What does individual life — deferred policy acquisition costs mean?
- Represents the capitalized costs incurred to acquire new life insurance policies, such as commissions and underwriting fees, which are amortized over the life of the policy. This asset reflects the long-term value of the business on the books. Changes in this balance indicate the pace of new business acquisition and the expected profitability of the current portfolio.