The J.M. Smucker Company SJM Accrued Marketing and Advertising Expenses
Accrued Marketing and Advertising Expenses at other companies
Other financials
Where this comes from
Reported directly by The J.M. Smucker Company in its filing.
Tagged under the XBRL concept us-gaap:AccruedMarketingCostsCurrent.
The official record: The J.M. Smucker Company’s 10-K, filed June 9, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is The J.M. Smucker Company's accrued marketing and advertising expenses?
- The J.M. Smucker Company (SJM) reported accrued marketing and advertising expenses of $175.9M in Q1 2026.
- How has The J.M. Smucker Company's accrued marketing and advertising expenses changed year-over-year?
- The J.M. Smucker Company's accrued marketing and advertising expenses decreased by 6.8% year-over-year, from $188.8M to $175.9M.
- What is the long-term trend for The J.M. Smucker Company's accrued marketing and advertising expenses?
- Over 5 years (2021 to 2026), The J.M. Smucker Company's accrued marketing and advertising expenses has grown at a -2.6% compound annual growth rate (CAGR), from $200.6M to $175.9M.
- What does accrued marketing and advertising expenses mean?
- Money owed to vendors for marketing and advertising services already received.
- How do you interpret accrued marketing and advertising expenses?
- An increase may indicate higher planned promotional activity or a delay in payment processing, while a decrease suggests reduced marketing commitments or faster settlement of obligations.
- How does accrued marketing and advertising expenses compare across companies?
- Common in consumer packaged goods companies; peers typically report this within accrued expenses or trade payables.