Taylor Morrison Home Corporation TMHC East — Sales, commissions and other marketing costs

Other segment segments

Similar metrics at other companies

LENEast — Total Costs & Expenses

$1.42B-4.8%

LENEast — SG&A

$162.77M+0.4%

VSTEast — Other Cost and Expense, Operating

$373M+14.1%

COMPBrokerage — Commissions and other related expenses

$2.01B+81.6%

COMPOther selling and marketing expense

$97M+67.2%

DALSales & Marketing

$590M+6.9%

Questions, answered.

What is Taylor Morrison Home Corporation's east — sales, commissions and other marketing costs?

Taylor Morrison Home Corporation (TMHC) reported east — sales, commissions and other marketing costs of $35.03M in Q1 2026.

How has Taylor Morrison Home Corporation's east — sales, commissions and other marketing costs changed year-over-year?

Taylor Morrison Home Corporation's east — sales, commissions and other marketing costs decreased by 11.1% year-over-year, from $39.38M to $35.03M.

What is the long-term trend for Taylor Morrison Home Corporation's east — sales, commissions and other marketing costs?

Over 3 years (2022 to 2025), Taylor Morrison Home Corporation's east — sales, commissions and other marketing costs has grown at a 7.8% compound annual growth rate (CAGR), from $141.73M to $177.47M.

What does east — sales, commissions and other marketing costs mean?

Captures the expenses incurred to market, advertise, and sell homes, including commissions paid to sales staff and external brokers. This metric reflects the cost of customer acquisition and the intensity of competition within the regional housing market. Efficient management of these costs is essential for maintaining healthy operating margins.