Vera Bradley VRA Business Segments
| Q1 '27 | Q4 '26 | Q3 '26 | Q2 '26 | Q1 '26 | ||
|---|---|---|---|---|---|---|
| Revenue from Contract with Customer, Excluding Assessed Tax by Business | ||||||
| Direct | $44.85M-39.8% | $74.51M+50.0% | $49.68M-17.9% | $60.51M+40.5% | $43.08M-43.7% | |
| Indirect | $10.85M+4.5% | $10.38M-17.4% | $12.57M+21.5% | $10.34M+20.7% | $8.57M-13.4% | |
| Segment operating income by Business | ||||||
| Direct | $3.11M-73.8% | $11.84M+341% | $2.69M-71.2% | $9.34M+269% | -$5.54M-197% | |
| Indirect | $4.01M+13.7% | $3.53M+299% | $883K-59.7% | $2.19M+10.6% | $1.98M+155% | |
| Other segment expenses, net by Business | ||||||
| Direct | $20.47M-15.3% | $24.18M+15.9% | $20.86M-4.4% | $21.83M-11.8% | $24.74M-18.7% | |
| Indirect | $1.24M+18.6% | $1.05M-40.4% | $1.76M-18.2% | $2.15M+35.7% | $1.58M-42.5% | |
| Segment cost of sales by Business | ||||||
| Direct | $21.27M-44.7% | $38.5M+47.3% | $26.14M-11.0% | $29.35M+22.9% | $23.88M-40.8% | |
| Indirect | $5.6M-3.5% | $5.81M-41.6% | $9.93M+65.3% | $6.01M+20.0% | $5.01M-21.3% | |
| Restructuring Reserve, Period Increase (Decrease) by Business | ||||||
| Direct | $334K+16,600% | $2K— | $0— | $0-100% | $15K-93.0% | |
| Indirect | $117K— | $0— | $0— | $0— | $0-100% | |
| Unallocated Corporate Expenses | $666K+18.7% | $561K-7.9% | $609K-79.8% | $3.02M+997% | $275K-83.7% | |
| Severance charges by Business | ||||||
| Direct | $334K+16,600% | $2K— | $0— | $0-100% | $15K-93.0% | |
| Indirect | $117K— | $0— | $0— | $0— | $0-100% | |
| Unallocated Corporate Expenses | $666K+18.7% | $561K-7.9% | $609K-79.8% | $3.02M+997% | $275K-83.7% | |
| Revenue from Contract with Customer, Excluding Assessed Tax by Product | ||||||
| Accessories | $8.8M-5.5% | $9.31M+13.7% | $8.19M-12.6% | $9.37M+17.3% | $7.99M-30.8% | |
| Apparel/Footwear | $1.21M-64.9% | $3.44M+89.5% | $1.82M+5.1% | $1.73M+5.6% | $1.64M-62.5% | |
| Bags | $25.78M-20.9% | $32.59M+4.7% | $31.11M-15.0% | $36.6M+68.9% | $21.66M-30.0% | |
| Home | $3.3M-66.5% | $9.86M+149% | $3.96M+0.8% | $3.93M+4.2% | $3.77M-64.9% | |
| Other | $2.39M-33.2% | $3.58M+81.6% | $1.97M-19.8% | $2.46M+16.6% | $2.11M-31.1% | |
| Travel | $14.23M-45.5% | $26.11M+71.7% | $15.21M-9.3% | $16.77M+15.8% | $14.49M-43.6% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Vera Bradley break its business down?
- Vera Bradley (VRA) reports revenue from contract with customer, excluding assessed tax by business across 2 parts — Direct and Indirect. Each is extracted from the segment footnotes and tracked over time.
- Where does Vera Bradley's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Vera Bradley's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
