Vera Bradley VRA Business Segments
| Q1 '27 | Q4 '26 | Q3 '26 | Q2 '26 | Q1 '26 | ||
|---|---|---|---|---|---|---|
| Revenue from Contract with Customer, Excluding Assessed Tax by Business | ||||||
| Direct | $44.85M+4.1% | $74.51M-2.6% | $49.68M-5.3% | $60.51M-16.2% | $43.08M-23.6% | |
| Indirect | $10.85M+26.6% | $10.38M+4.9% | $12.57M-30.2% | $10.34M-52.5% | $8.57M-25.6% | |
| Segment operating income by Business | ||||||
| Direct | $3.11M+156% | $11.84M+107% | $2.69M+27.6% | $9.34M-30.5% | -$5.54M-239% | |
| Indirect | $4.01M+102% | $3.53M+354% | $883K-85.4% | $2.19M-53.8% | $1.98M-48.2% | |
| Other segment expenses, net by Business | ||||||
| Direct | $20.47M-17.3% | $24.18M-20.6% | $20.86M-23.5% | $21.83M-13.8% | $24.74M+3.6% | |
| Indirect | $1.24M-21.5% | $1.05M-62.0% | $1.76M-40.7% | $2.15M-33.4% | $1.58M-32.7% | |
| Segment cost of sales by Business | ||||||
| Direct | $21.27M-10.9% | $38.5M-4.5% | $26.14M+13.2% | $29.35M-12.4% | $23.88M-16.4% | |
| Indirect | $5.6M+11.8% | $5.81M-8.8% | $9.93M+10.6% | $6.01M-56.5% | $5.01M-6.4% | |
| Restructuring Reserve, Period Increase (Decrease) by Business | ||||||
| Direct | $334K+2,127% | $2K-99.1% | $0-100% | $0— | $15K-88.9% | |
| Indirect | $117K— | $0-100% | $0-100% | $0-100% | $0-100% | |
| Unallocated Corporate Expenses | $666K+142% | $561K-66.7% | $609K+1,169% | $3.02M+1,996% | $275K-6.1% | |
| Severance charges by Business | ||||||
| Direct | $334K+2,127% | $2K-99.1% | $0-100% | $0— | $15K-88.9% | |
| Indirect | $117K— | $0-100% | $0-100% | $0-100% | $0-100% | |
| Unallocated Corporate Expenses | $666K+142% | $561K-66.7% | $609K+1,169% | $3.02M+1,996% | $275K-6.1% | |
| Revenue from Contract with Customer, Excluding Assessed Tax by Product | ||||||
| Accessories | $8.8M+10.2% | $9.31M-19.4% | $8.19M-21.8% | $9.37M-34.9% | $7.99M-30.5% | |
| Apparel/Footwear | $1.21M-26.2% | $3.44M-21.1% | $1.82M-4.9% | $1.73M-36.4% | $1.64M-41.1% | |
| Bags | $25.78M+19.0% | $32.59M+5.3% | $31.11M-7.5% | $36.6M-19.6% | $21.66M-28.0% | |
| Home | $3.3M-12.5% | $9.86M-8.2% | $3.96M-26.1% | $3.93M-43.0% | $3.77M-33.3% | |
| Other | $2.39M+13.4% | $3.58M+17.0% | $1.97M+7.3% | $2.46M-3.7% | $2.11M+12.0% | |
| Travel | $14.23M-1.8% | $26.11M+1.6% | $15.21M-12.0% | $16.77M-23.5% | $14.49M-9.8% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Vera Bradley break its business down?
- Vera Bradley (VRA) reports revenue from contract with customer, excluding assessed tax by business across 2 parts — Direct and Indirect. Each is extracted from the segment footnotes and tracked over time.
- Where does Vera Bradley's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Vera Bradley's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
