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Wayfair W Business Segments

TTM Q1 '26TTM Q4 '25TTM Q3 '25TTM Q2 '25TTM Q1 '25
Net revenue by Business
International$1.5B+1.2%$1.48B+1.0%$1.47B+1.2%$1.45B+0.8%$1.44B-2.5%
U.S.$11.16B+1.7%$10.97B+1.9%$10.77B+2.0%$10.56B+1.4%$10.41B+0.4%
Total Assets by Business
Corporate Segment$7.13B-4.3%$7.46B+1.7%$7.33B
International$1.28B-1.8%$1.3B-0.7%$1.31B
U.S.$4.29B-4.5%$4.5B-3.0%$4.64B
Adjusted EBITDA by Business
International-$40M-111%-$19M+17.4%-$23M+47.7%-$44M+27.9%-$61M+48.3%
U.S.$828M+8.7%$762M+19.4%$638M+11.9%$570M+4.6%$545M-4.6%
Total long-lived assets by Business
Corporate Segment$1.69B-1.1%$1.7B-2.9%$1.75B
International$1.08B-2.3%$1.11B-0.5%$1.11B
U.S.$2.64B-6.4%$2.82B-3.2%$2.92B
Other segment items by Business
International$259M+2.4%$253M-5.2%$267M-3.6%$277M-5.8%$294M-8.4%
U.S.$1.4B+0.3%$1.4B+0.2%$1.4B+0.5%$1.39B+0.7%$1.38B-0.6%
Cost of goods sold by Business
International$1.12B+3.3%$1.08B+2.8%$1.05B+1.1%$1.04B+1.1%$1.03B-6.1%
U.S.$7.68B+1.7%$7.56B+1.6%$7.44B+2.2%$7.28B+1.4%$7.17B+0.7%
Advertising by Business
International$168M-1.8%$171M-2.8%$176M-2.8%$181M+0.6%$180M0.0%
U.S.$1.24B-1.0%$1.25B-3.5%$1.3B-1.4%$1.32B+0.5%$1.31B+1.5%

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Questions, answered.

How does Wayfair break its business down?
Wayfair (W) reports net revenue by business across 2 parts — International and U.S.. Each is extracted from the segment footnotes and tracked over time.
Where does Wayfair's segment data come from?
Segment breakdowns are pulled from the segment footnotes in Wayfair's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.