Advertising revenue — Net Sales
Target Advertising revenue — Net Sales increased by 11.1% to $241.00M in Q3 2025 compared to the prior quarter. Year-over-year, this metric grew by 44.3%, from $167.00M to $241.00M. Over 2 years (FY 2023 to FY 2025), Advertising revenue — Net Sales shows an upward trend with a 26.7% CAGR. This is a positive signal — higher values indicate stronger performance for this metric.
Analysis
How to read this metric
An increase indicates growing demand for the company's retail media network and improved monetization of customer traffic, while a decrease may suggest reduced vendor marketing budgets or lower platform engagement.
Detailed definition
This metric represents the total revenue generated by selling advertising space and promotional opportunities to third-p...
Peer comparison
Peers in the retail sector, particularly those with established retail media networks, report this as a high-margin growth driver that often scales with digital traffic and loyalty program engagement.
tgt_segment_advertising_revenue_net_salesHistorical Data
| Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $101.00M | $101.00M | $101.00M | $101.00M | $130.50M | $130.50M | $130.50M | $130.50M | $130.00M | $162.00M | $167.00M | $190.00M | $163.00M | $217.00M | $241.00M |
| QoQ Change | — | +0.0% | +0.0% | +0.0% | +29.2% | +0.0% | +0.0% | +0.0% | -0.4% | +24.6% | +3.1% | +13.8% | -14.2% | +33.1% | +11.1% |
| YoY Change | — | — | — | — | +29.2% | +29.2% | +29.2% | +29.2% | -0.4% | +24.1% | +28.0% | +45.6% | +25.4% | +34.0% | +44.3% |
Similar Metrics at Other Companies
Frequently Asked Questions
- What is Target's advertising revenue — net sales?
- Target (TGT) reported advertising revenue — net sales of $241.00M in Q3 2025.
- How has Target's advertising revenue — net sales changed year-over-year?
- Target's advertising revenue — net sales increased by 44.3% year-over-year, from $167.00M to $241.00M.
- What is the long-term trend for Target's advertising revenue — net sales?
- Over 2 years (2023 to 2025), Target's advertising revenue — net sales has grown at a 26.7% compound annual growth rate (CAGR), from $404.00M to $649.00M.
- What does advertising revenue — net sales mean?
- Revenue earned by selling advertising space to brands on the company's website, app, and in-store media networks.