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Allegiant Travel ALGT Sales & Marketing

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Other financials

Income statement

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Revenue$732.4M+4.8%
Operating income$81.1M+24.8%
Net income$42.5M+32.3%
EPS (diluted)$2.30+32.9%

Balance sheet

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Cash & equivalents$304.6M+0.6%
Total debt$595.0M-23.8%
Total equity$1.1B-1.5%
Total assets$4.4B-2.0%

Cash flow

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Operating cash flow$268.1M+40.0%
CapEx$45.4M-39.0%
Free cash flow$222.6M+90.4%

Valuation

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Market cap$2.88B+57.8%

Profitability

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Operating margin2%+1.1pp
Net margin-11.4%-12.5pp
FCF margin-5%+3.3pp

Returns & leverage

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Return on equity-25.3%-27.4pp
Debt / equity0.5×-0.2×
Current ratio0.9×0.0×

Where this comes from

Reported directly by Allegiant Travel in its filing.

Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.

The official record: Allegiant Travel’s 10-Q, filed May 6, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Allegiant Travel's sales & marketing?
Allegiant Travel (ALGT) reported sales & marketing of $28.2M in Q1 2026.
How has Allegiant Travel's sales & marketing changed year-over-year?
Allegiant Travel's sales & marketing increased by 12.4% year-over-year, from $25.1M to $28.2M.
What is the long-term trend for Allegiant Travel's sales & marketing?
Over 4 years (2021 to 2025), Allegiant Travel's sales & marketing has grown at a 8.1% compound annual growth rate (CAGR), from $72.74M to $99.44M.
What does sales & marketing mean?
Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.