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Build-A-Bear Workshop BBW Business Segments

TTM Q1 '27TTM Q4 '26TTM Q3 '26TTM Q2 '26TTM Q1 '26
Revenue by Business
Commercial$42.08M+8.6%$38.75M+11.6%$34.72M+1.1%$34.36M+4.0%$33.03M+5.2%
Direct To Consumer$479.83M-1.3%$485.96M0.0%$485.99M+0.6%$483.23M+2.4%$472.05M+2.5%
International Franchising$4.8M-6.4%$5.12M+1.4%$5.05M+2.5%$4.93M-1.3%$5M+6.5%
Revenue by Product
Commercial Product And Service$42.08M+8.6%$38.75M+11.6%$34.72M+1.1%$34.36M+4.0%$33.03M+5.2%
International Franchising$4.8M-6.4%$5.12M+1.4%$5.05M+2.5%$4.93M-1.3%$5M+6.5%
Retail$479.83M-1.3%$485.96M0.0%$485.99M+0.6%$483.23M+2.4%$472.05M+2.5%
Revenue by Geography
Europe$70.4M-1.8%$71.69M+2.1%$70.24M+3.0%$68.17M+2.7%$66.41M+1.8%
North America$447.44M-0.8%$451.22M+0.5%$449.12M+0.4%$447.26M+2.4%$436.96M+2.8%
Other Geographic Region$8.87M+28.0%$6.93M+8.0%$6.41M-9.4%$7.08M+5.8%$6.7M+11.0%

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Questions, answered.

How does Build-A-Bear Workshop break its business down?
Build-A-Bear Workshop (BBW) reports revenue by business across 3 parts — Commercial, Direct To Consumer and International Franchising. Each is extracted from the segment footnotes and tracked over time.
Where does Build-A-Bear Workshop's segment data come from?
Segment breakdowns are pulled from the segment footnotes in Build-A-Bear Workshop's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.