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1-800-Flowers.com FLWS Consumer Floral & Gifts — Marketing and sales

Other segment segments

Gourmet Foods & Gift Baskets
$34M-14.7%
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$3.88M+4.3%

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Other financials

Income statement

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Revenue$293.0M-11.6%
Gross profit$97.3M-7.3%
Operating income-$94.6M+51.1%
Net income-$100.1M+43.9%
EPS (diluted)-$1.56+44.3%

Balance sheet

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Cash & equivalents$50.7M-40.1%
Total debt$276.2M-6.1%
Total equity$192.5M-39.4%
Total assets$679.9M-15.7%

Cash flow

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Operating cash flow$309.9M-5.7%
CapEx$8.5M-9.2%
Free cash flow$302.2M-4.8%

Valuation

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Market cap$223.06M-24.6%
Enterprise value$448.54M-17.6%
P/S0.1×0.0×

Profitability

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Gross margin38.1%-1.2pp
Operating margin-8.2%-1.4pp
Net margin-8.7%-0.9pp
FCF margin-2.5%—

Returns & leverage

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Return on equity-52.7%+17.7pp
Debt / equity1.4×+0.5×
Current ratio1.1×-0.4×

Where this comes from

Reported directly by 1-800-Flowers.com in its filing.

Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.

The official record: 1-800-Flowers.com’s 10-Q, filed May 7, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is 1-800-Flowers.com's consumer floral & gifts — marketing and sales?
1-800-Flowers.com (FLWS) reported consumer floral & gifts — marketing and sales of $46.31M in Q1 2026.
How has 1-800-Flowers.com's consumer floral & gifts — marketing and sales changed year-over-year?
1-800-Flowers.com's consumer floral & gifts — marketing and sales decreased by 23.6% year-over-year, from $60.59M to $46.31M.
What is the long-term trend for 1-800-Flowers.com's consumer floral & gifts — marketing and sales?
Over 2 years (2023 to 2025), 1-800-Flowers.com's consumer floral & gifts — marketing and sales has grown at a -2.2% compound annual growth rate (CAGR), from $247.49M to $236.61M.
What does consumer floral & gifts — marketing and sales mean?
Includes all expenditures related to advertising, customer acquisition, and promotional activities specifically for the Consumer Floral and Gifts segment. It measures the investment required to drive brand awareness and maintain customer engagement in a competitive e-commerce landscape.