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HubSpot HUBS Subscription And Circulation — Cost of Goods Sold

Other product segments

Service
$16.97M+14.1%

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$66.58M+17.9%

Other financials

Income statement

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Revenue$881.0M+23.4%
Gross profit$735.3M+22.7%
Operating income$27.9M+202%
Net income$32.6M+249%
EPS (diluted)$0.62+248%

Balance sheet

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Cash & equivalents$943.9M+51.0%
Total debt$247.3M-13.6%
Total equity$2.0B-0.4%
Total assets$3.8B-1.7%

Cash flow

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Operating cash flow$198.8M+23.1%
CapEx$15.4M+15.6%
Free cash flow$183.4M+23.7%

Valuation

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Market cap$9.01B-56.8%
Enterprise value$8.31B-58.7%
P/E89.9×
P/S2.7×-4.9×

Profitability

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Gross margin83.7%-1.2pp
Operating margin1.9%+1.2pp
Net margin3%+2.5pp
FCF margin22.5%+0.9pp

Returns & leverage

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Return on equity5%+4.1pp
Debt / equity0.1×0.0×
Current ratio1.6×0.0×

Where this comes from

Reported directly by HubSpot in its filing.

Tagged under the XBRL concept us-gaap:CostOfGoodsAndServicesSold.

The official record: HubSpot’s 10-Q, filed May 7, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is HubSpot's subscription and circulation — cost of goods sold?
HubSpot (HUBS) reported subscription and circulation — cost of goods sold of $128.72M in Q1 2026.
How has HubSpot's subscription and circulation — cost of goods sold changed year-over-year?
HubSpot's subscription and circulation — cost of goods sold increased by 28.4% year-over-year, from $100.23M to $128.72M.
What is the long-term trend for HubSpot's subscription and circulation — cost of goods sold?
Over 4 years (2021 to 2025), HubSpot's subscription and circulation — cost of goods sold has grown at a 20.5% compound annual growth rate (CAGR), from $211.13M to $445.34M.
What does subscription and circulation — cost of goods sold mean?
The direct costs incurred to provide and maintain the company's subscription software services.
How do you interpret subscription and circulation — cost of goods sold?
An increase relative to revenue may signal rising infrastructure costs or inefficiencies in service delivery. A decrease relative to revenue suggests improved operational leverage and better cost management in scaling the platform.
How does subscription and circulation — cost of goods sold compare across companies?
Comparable to Cost of Revenue or Cost of Subscription Services reported by other technology companies operating on a SaaS model.