Marriott International MAR Business Segments
| Q1 '26 | Q4 '25 | Q3 '25 | Q2 '25 | Q1 '25 | ||
|---|---|---|---|---|---|---|
| Total Revenue by Business | ||||||
| APEC | $287M+9.1% | $307M+9.6% | $247M+7.4% | $256M+10.3% | $263M+12.4% | |
| EMEA | $507M-1.4% | $625M-1.0% | $613M-3.5% | $655M+4.1% | $514M+0.6% | |
| Greater China | $152M+11.8% | $160M+5.3% | $142M0.0% | $152M+8.6% | $136M-8.1% | |
| U.S. & Canada | $4.96B+5.5% | $4.95B+3.9% | $4.74B+3.2% | $4.96B+4.1% | $4.7B+4.6% | |
| Operating Income by Business | ||||||
| APEC | $71M-11.3% | $82M+2.5% | $63M-4.5% | $76M+22.6% | $80M+11.1% | |
| EMEA | $72M-2.7% | $136M+7.9% | $158M+3.9% | $157M+2.6% | $74M-8.6% | |
| Greater China | $45M0.0% | $43M+2.4% | $44M-4.3% | $53M+12.8% | $45M-11.8% | |
| U.S. & Canada | $646M+0.3% | $569M-6.9% | $680M+10.2% | $786M-0.1% | $644M+3.0% | |
| Other segment items by Business | ||||||
| APEC | $2M0.0% | $1M+150% | $0— | -$1M-200% | $2M+167% | |
| EMEA | -$1M-150% | -$1M+50.0% | -$2M— | -$2M+60.0% | $2M0.0% | |
| Greater China | -$2M-100% | $0+100% | -$1M-200% | $0— | -$1M0.0% | |
| U.S. & Canada | $0+100% | -$1M— | -$1M+66.7% | -$2M-100% | -$1M0.0% | |
| Depreciation, amortization, and other by Business | ||||||
| APEC | $2M0.0% | $3M+50.0% | $2M0.0% | $2M0.0% | $2M0.0% | |
| EMEA | $10M0.0% | $12M+20.0% | $9M0.0% | $9M0.0% | $10M0.0% | |
| Greater China | $3M+50.0% | $2M0.0% | $5M+150% | $3M0.0% | $2M0.0% | |
| U.S. & Canada | $24M-11.1% | $31M+47.6% | $23M+9.5% | $27M+22.7% | $27M+35.0% | |
| G&A by Business | ||||||
| APEC | $16M+14.3% | $10M+66.7% | $19M+26.7% | $17M0.0% | $14M-6.7% | |
| EMEA | $27M+8.0% | $5M-50.0% | $32M+28.0% | $35M+25.0% | $25M-7.4% | |
| Greater China | $12M0.0% | $6M+50.0% | $15M+7.1% | $16M+14.3% | $12M-7.7% | |
| U.S. & Canada | $30M0.0% | $12M— | $40M-32.2% | $36M-14.3% | $30M-31.8% | |
| Total Revenue by Product | ||||||
| Owned, leased, and other revenue | $412M+14.1% | $457M+9.3% | $420M+10.2% | $441M+11.6% | $361M+1.1% | |
| Cost reimbursement revenue | $4.84B+4.1% | $4.86B+3.3% | $4.76B+3.1% | $4.93B+4.3% | $4.66B+5.0% | |
| Gross fee revenues by Product | ||||||
| Base management fees | $339M+4.3% | $343M+3.0% | $314M+0.6% | $340M+3.0% | $325M+3.8% | |
| Franchise fees | $872M+16.9% | $843M+6.0% | $876M+7.9% | $860M+5.1% | $746M+8.4% | |
| Incentive management fees | $222M+8.8% | $239M+16.0% | $148M-6.9% | $200M+2.6% | $204M-2.4% | |
| Contract with Customer, Liability, Noncurrent by Product | ||||||
| Contract Services, Excluding Loyalty Program | $1.22B+6.6% | $1.2B+8.8% | $1.16B+8.8% | $1.16B+10.5% | $1.14B+9.3% | |
| Loyalty program | $4.68B+12.0% | $4.5B+11.5% | $4.27B+7.6% | $4.2B+6.4% | $4.18B+8.3% | |
| Operating costs by Product | ||||||
| Owned, leased, and other revenue | $377M+13.6% | $511M+14.3% | $326M+8.7% | $328M+10.8% | $332M+16.1% | |
| Cost reimbursement revenue | $4.94B+4.5% | $5.17B+3.9% | $4.74B+1.2% | $4.87B+4.9% | $4.72B+4.9% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Marriott International break its business down?
- Marriott International (MAR) reports total revenue by business across 4 parts — APEC, EMEA, Greater China and U.S. & Canada. Each is extracted from the segment footnotes and tracked over time.
- Where does Marriott International's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Marriott International's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
