Nike NKE Business Segments
| FY'25 | FY'24 | FY'23 | FY'22 | ||
|---|---|---|---|---|---|
| Revenue by Business | |||||
| Converse | $1.69B-18.7% | $2.08B-14.2% | $2.43B+3.5% | $2.35B+6.4% | |
| NIKE Brand | $44.71B-9.3% | $49.32B+1.1% | $48.76B+9.7% | $44.44B+5.1% | |
| Other segment items by Business | |||||
| CONVERSE | -$2M+66.7% | -$6M+14.3% | -$7M— | —— | |
| NIKE Brand | -$63M0.0% | -$63M+45.2% | -$115M— | —— | |
| Gross Profit by Business | |||||
| CONVERSE | $824M-24.6% | $1.09B-16.3% | $1.31B— | —— | |
| NIKE Brand | $19B-13.0% | $21.83B+1.4% | $21.52B— | —— | |
| Earnings Before Interest And Taxes by Business | |||||
| Converse | $240M-49.4% | $474M-29.9% | $676M+1.0% | $669M+23.2% | |
| NIKE Brand | $5.74B-33.9% | $8.68B+3.9% | $8.36B+63.5% | $5.11B+0.5% | |
| Selling, General and Administrative Expense by Business | |||||
| CONVERSE | $586M-6.2% | $625M-1.9% | $637M— | —— | |
| NIKE Brand | $13.33B+1.0% | $13.19B-0.6% | $13.28B— | —— | |
| Cost of Sales by Business | |||||
| CONVERSE | $868M-12.2% | $989M-11.8% | $1.12B— | —— | |
| NIKE Brand | $25.72B-6.4% | $27.49B+0.9% | $27.24B— | —— | |
| D&A by Business | |||||
| Converse | $14M-17.6% | $17M0.0% | $17M-22.7% | $22M-15.4% | |
| NIKE Brand | $636M-0.8% | $641M+15.5% | $555M-1.1% | $561M-2.8% | |
| Demand creation expense by Business | |||||
| CONVERSE | $156M+11.4% | $140M+1.4% | $138M— | —— | |
| NIKE Brand | $4.52B+9.4% | $4.13B+6.3% | $3.89B— | —— | |
| Revenue by Product | |||||
| Apparel | $13.05B-5.9% | $13.87B-0.5% | $13.93B+1.9% | $13.67B+5.4% | |
| Sporting Equipment | $2.22B+5.3% | $2.11B+20.4% | $1.75B+6.3% | $1.65B+16.9% | |
| Footwear | $30.97B-12.1% | $35.23B-0.2% | $35.29B+13.0% | $31.24B+4.1% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Nike break its business down?
- Nike (NKE) reports revenue by business across 2 parts — Converse and NIKE Brand. Each is extracted from the segment footnotes and tracked over time.
- Where does Nike's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Nike's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
