Nike NKE Business Segments
| Q3 '26 | Q2 '26 | Q1 '26 | Q4 '25 | Q3 '25 | ||
|---|---|---|---|---|---|---|
| Revenue by Business | ||||||
| Converse | $264M-34.8% | $300M-30.1% | $366M-26.9% | $357M-25.6% | $405M-18.2% | |
| NIKE Brand | $11.01B+1.1% | $12.12B+1.5% | $11.36B+2.3% | $10.76B-11.4% | $10.89B-8.9% | |
| Other segment items by Business | ||||||
| CONVERSE | $0-100% | $0— | -$1M0.0% | -$2M-33.3% | $1M+167% | |
| NIKE Brand | -$28M-287% | -$2M+77.8% | -$3M+93.3% | -$24M-52.4% | $15M+195% | |
| Gross Profit by Business | ||||||
| CONVERSE | $97M-48.4% | $124M-40.1% | $173M-35.4% | $161M-41.1% | $188M-31.2% | |
| NIKE Brand | $4.4B-2.1% | $4.91B-5.3% | $4.76B-4.8% | $4.32B-20.9% | $4.5B-17.6% | |
| Earnings Before Interest And Taxes by Business | ||||||
| Converse | -$40M-203% | -$4M-108% | $39M-67.8% | $27M-71.3% | $39M-60.2% | |
| NIKE Brand | -$1.21B-196% | $1.5B-21.1% | $1.4B-16.7% | $894M-79.3% | $1.26B-10.2% | |
| Selling, General and Administrative Expense by Business | ||||||
| CONVERSE | $137M-7.4% | $128M-16.9% | $135M-8.8% | $136M-13.0% | $148M-5.3% | |
| NIKE Brand | $3.34B+3.5% | $3.41B+3.7% | $3.36B+0.1% | $3.45B+4.6% | $3.23B-2.0% | |
| Cost of Sales by Business | ||||||
| CONVERSE | $167M-23.0% | $176M-20.7% | $193M-17.2% | $196M-20.7% | $217M-12.2% | |
| NIKE Brand | $6.61B+3.4% | $7.21B+6.6% | $6.6B+8.0% | $6.45B-6.2% | $6.39B-7.0% | |
| D&A by Business | ||||||
| Converse | $2M-33.3% | $2M-50.0% | $2M-50.0% | $3M-29.4% | $3M-29.4% | |
| NIKE Brand | $156M-4.9% | $148M-4.5% | $159M+4.6% | $165M+3.0% | $164M+2.3% | |
| Demand creation expense by Business | ||||||
| CONVERSE | $17M-57.5% | $24M-44.2% | $33M-5.7% | $38M+8.6% | $40M+14.3% | |
| NIKE Brand | $1.07B+2.3% | $1.25B+15.9% | $1.15B-2.9% | $1.21B+17.4% | $1.05B+1.3% | |
| Revenue by Product | ||||||
| Apparel | $3.2B-0.6% | $3.92B+4.2% | $3.32B+9.0% | $3.02B-9.7% | $3.22B-3.0% | |
| Sporting Equipment | $472M-2.5% | $555M+0.9% | $638M+3.7% | $574M-2.4% | $484M-2.4% | |
| Footwear | $7.58B+0.4% | $7.91B-1.3% | $7.73B-2.1% | $7.49B-13.3% | $7.56B-12.0% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Nike break its business down?
- Nike (NKE) reports revenue by business across 2 parts — Converse and NIKE Brand. Each is extracted from the segment footnotes and tracked over time.
- Where does Nike's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Nike's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
