Snap SNAP Business Segments
| FY'25 | FY'24 | FY'23 | FY'22 | ||
|---|---|---|---|---|---|
| Total Revenue by Product | |||||
| Advertising revenue | $5.19B+5.8% | $4.9B+11.2% | $4.41B— | —— | |
| Other revenue | $745.37M+62.9% | $457.7M+131% | $197.81M— | —— | |
| Total Revenue by Geography | |||||
| Europe | $1.09B+14.1% | $957.08M+24.0% | $772.08M+8.3% | $712.76M+7.9% | |
| North America | $3.47B+7.3% | $3.24B+9.6% | $2.95B-7.9% | $3.21B+11.6% | |
| Rest Of World | $1.37B+17.0% | $1.17B+32.5% | $881.74M+29.0% | $683.53M+16.8% | |
| United States | $3.4B+9.7% | $3.1B+6.9% | $2.9B-6.5% | $3.1B+10.7% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Snap break its business down?
- Snap (SNAP) reports total revenue by product across 2 parts — Advertising revenue and Other revenue. Each is extracted from the segment footnotes and tracked over time.
- Where does Snap's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Snap's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
