Snap SNAP Business Segments
| TTM Q1 '26 | TTM Q4 '25 | TTM Q3 '25 | TTM Q2 '25 | TTM Q1 '25 | ||
|---|---|---|---|---|---|---|
| Total Revenue by Product | ||||||
| Advertising revenue | $5.22B+4.2% | $5.19B+5.8% | $5.12B+11.4% | $5.05B+13.6% | $5.01B+13.4% | |
| Other revenue | $878.35M+67.9% | $745.37M+62.9% | $656.27M+80.1% | $589.81M+103% | $523.12M+122% | |
| Total Revenue by Geography | ||||||
| Europe | $1.18B+20.8% | $1.09B+14.1% | $1.04B+13.6% | $999.26M+14.5% | $980.24M+20.0% | |
| North America | $3.49B+5.6% | $3.47B+7.3% | $3.41B+7.4% | $3.37B+7.9% | $3.31B+8.3% | |
| Rest Of World | $1.42B+14.3% | $1.37B+17.0% | $1.31B+23.0% | $1.27B+28.7% | $1.24B+31.7% | |
| United States | $3.42B+7.9% | $3.4B+9.7% | $3.27B+5.0% | $3.23B+5.4% | $3.17B+5.7% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Snap break its business down?
- Snap (SNAP) reports total revenue by product across 2 parts — Advertising revenue and Other revenue. Each is extracted from the segment footnotes and tracked over time.
- Where does Snap's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Snap's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
