Skip to content
OpenCapital
Get started

The Bancorp TBBK Advertising

Advertising at other companies

FB Financial logo
FB FinancialFBK
$2.15M-13.6%
International Bancshares logo
International BancsharesIBOC
$1.69M-1.8%

Other financials

Income statement

See full
Revenue$161.3M-8.0%
Net income$60.1M+5.1%
EPS (diluted)$1.41+18.5%

Balance sheet

See full
Cash & equivalents$67.2M-93.4%
Total debt$483.6M+3,357%
Total equity$697.0M-16.0%
Total assets$9.9B+5.5%

Cash flow

See full
Operating cash flow$85.2M-9.8%
CapEx$468.0K-38.8%
Free cash flow$84.8M-9.6%

Valuation

See full
Market cap$2.46B-10.7%
Enterprise value$2.88B+75.1%
P/E10.7×-2.0×
P/S3.6×-1.1×

Profitability

See full
Gross margin100%—
Net margin33.5%-3.8pp
FCF margin52.2%+11.7pp

Returns & leverage

See full
Return on equity30.3%+3.8pp
Debt / equity0.7×+0.7×

Where this comes from

Reported directly by The Bancorp in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: The Bancorp’s 10-K, filed February 25, 2026, on SEC EDGAR. View the filing →

Ask your AI about The Bancorp's advertising.

Connect your AI assistant and compare it to peers, right in your chat.

Connect your AI
Harbor at dusk
Claude

Questions, answered.

What is The Bancorp's advertising?
The Bancorp (TBBK) reported advertising of $425K in Q4 2025.
How has The Bancorp's advertising changed year-over-year?
The Bancorp's advertising increased by 98.1% year-over-year, from $214.5K to $425K.
What is the long-term trend for The Bancorp's advertising?
Over 4 years (2021 to 2025), The Bancorp's advertising has grown at a 1.5% compound annual growth rate (CAGR), from $1.6M to $1.7M.
What does advertising mean?
The total expenditure incurred for marketing, advertising, and promotional activities intended to attract new customers or enhance brand awareness. This represents a discretionary investment in customer acquisition and market positioning.