What is Webster Financial Corporation's marketing?

Webster Financial Corporation (WBS) reported marketing of $4.7M in Q1 2026.

How has Webster Financial Corporation's marketing changed year-over-year?

Webster Financial Corporation's marketing increased by 16.7% year-over-year, from $4.03M to $4.7M.

What is the long-term trend for Webster Financial Corporation's marketing?

Over 4 years (2021 to 2025), Webster Financial Corporation's marketing has grown at a 14.9% compound annual growth rate (CAGR), from $12.05M to $20.98M.

Webster Financial Corporation WBS Marketing

Marketing at other companies

Fifth Third BankFITB

$50M+78.6%

Huntington BancsharesHBAN

——

First Citizens BancSharesFCNCA

——

Capital One FinancialCOF

——

Segments

By segment

See full

Consumer Banking$1.36M-31.6%

Commercial Banking$0—

Healthcare Financial Services$0—

Other financials

Income statement

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Revenue$735.9M+4.4%

Operating income$356.8M-1.2%

Net income$246.2M+8.5%

EPS (diluted)$1.50+15.4%

Balance sheet

See full

Cash & equivalents$2.9B+13.8%

Total debt$5.5B+45.4%

Total equity$9.6B+4.0%

Total assets$85.6B+6.6%

Cash flow

See full

Operating cash flow$288.7M+204%

CapEx$10.5M+26.0%

Free cash flow$278.3M+221%

Valuation

See full

Market cap$12.25B+26.7%

Enterprise value$14.94B+36.9%

P/E12×-0.4×

P/S4.2×+0.5×

Profitability

See full

Operating margin50%—

Net margin34.9%+5.2pp

FCF margin41%-5.3pp

Returns & leverage

See full

Return on equity10.9%+2.2pp

Debt / equity0.6×+0.2×

Where this comes from

Reported directly by Webster Financial Corporation in its filing.

Tagged under the XBRL concept us-gaap:MarketingExpense.

The official record: Webster Financial Corporation’s 10-Q, filed April 30, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Webster Financial Corporation's marketing?: Webster Financial Corporation (WBS) reported marketing of $4.7M in Q1 2026.
How has Webster Financial Corporation's marketing changed year-over-year?: Webster Financial Corporation's marketing increased by 16.7% year-over-year, from $4.03M to $4.7M.
What is the long-term trend for Webster Financial Corporation's marketing?: Over 4 years (2021 to 2025), Webster Financial Corporation's marketing has grown at a 14.9% compound annual growth rate (CAGR), from $12.05M to $20.98M.