HubSpot HUBS Total Cost of Revenue
Total Cost of Revenue at other companies
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Where this comes from
Reported directly by HubSpot in its filing.
Tagged under the XBRL concept us-gaap:CostOfGoodsAndServicesSold.
The official record: HubSpot’s 10-Q, filed May 7, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is HubSpot's total cost of revenue?
- HubSpot (HUBS) reported total cost of revenue of $145.69M in Q1 2026.
- How has HubSpot's total cost of revenue changed year-over-year?
- HubSpot's total cost of revenue increased by 26.6% year-over-year, from $115.11M to $145.69M.
- What is the long-term trend for HubSpot's total cost of revenue?
- Over 4 years (2021 to 2025), HubSpot's total cost of revenue has grown at a 18.4% compound annual growth rate (CAGR), from $258.86M to $508.49M.
- What does total cost of revenue mean?
- The direct costs incurred to provide the company's products and services to customers.
- How do you interpret total cost of revenue?
- A decrease relative to revenue suggests improved operational efficiency or economies of scale, while an increase may indicate rising infrastructure or support costs.
- How does total cost of revenue compare across companies?
- Varies by software delivery model; cloud-native companies often have lower cost of revenue than those with significant legacy service components.