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Morgan Stanley MS Sales & Marketing

Sales & Marketing at other companies

JPMorgan Chase logo
JPMorgan ChaseJPM
$1.6B+23.0%
Bank of America logo
Bank of AmericaBAC
$533M+5.3%
Wells Fargo & Company logo
Wells Fargo & CompanyWFC
$369M+104%
Charles Schwab Corporation logo
Charles Schwab CorporationSCHW
$101M+5.2%
Citigroup logo
CitigroupC
$233M-6.8%
Lazard logo
LazardLAZ
$28.66M+3.4%

Other financials

Income statement

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Revenue$20.6B+16.0%
Net income$5.6B+29.0%
EPS (diluted)$3.43+31.9%

Balance sheet

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Cash & equivalents$133.53B+47.2%
Total debt$371.57B+18.4%
Total equity$114.29B+7.0%
Total assets$1.58T+21.6%

Cash flow

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Operating cash flow-$7.1B+70.4%
CapEx$754.0M+5.8%
Free cash flow-$7.9B+68.2%

Valuation

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Market cap$334.43B+53.4%
Enterprise value$572.47B+28.2%
P/E18.5×+3.7×
P/S4.6×+1.3×

Profitability

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Net margin24.6%+2.4pp
FCF margin-54.3%-8.4pp

Returns & leverage

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Return on equity16.4%+2.5pp
Debt / equity3.3×+0.3×

Where this comes from

Reported directly by Morgan Stanley in its filing.

Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.

The official record: Morgan Stanley’s 10-Q, filed May 5, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Morgan Stanley's sales & marketing?
Morgan Stanley (MS) reported sales & marketing of $310M in Q1 2026.
How has Morgan Stanley's sales & marketing changed year-over-year?
Morgan Stanley's sales & marketing increased by 30.3% year-over-year, from $238M to $310M.
What is the long-term trend for Morgan Stanley's sales & marketing?
Over 4 years (2021 to 2025), Morgan Stanley's sales & marketing has grown at a 16.2% compound annual growth rate (CAGR), from $643M to $1.17B.
What does sales & marketing mean?
Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.