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NBT Bancorp NBTB Retirement Plan Administration — Marketing Expense
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Where this comes from
Reported directly by NBT Bancorp in its filing.
Tagged under the XBRL concept us-gaap:MarketingExpense.
The source filing: NBT Bancorp’s 10-Q, filed August 7, 2026.
- Filed
- Aug 7, 2026, 4:04 PM EDT
- Fiscal quarter
- Q2 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0001140361-26-031820
| (In thousands, except per share data) | Three Months Ended / June 30, 2026 | Three Months Ended / June 30, 2025 | Six Months Ended / June 30, 2026 | Six Months Ended / June 30, 2025 |
|---|---|---|---|---|
| Professional fees and outside services | 5,662 | 5,021 | 11,216 | 9,973 |
| Office supplies and postage | 2,060 | 1,871 | 4,227 | 3,813 |
| FDIC assessment | 1,984 | 1,820 | 3,994 | 3,514 |
| Marketing | 937 | 974 | 1,855 | 2,112 |
| Amortization of intangible assets | 3,191 | 3,042 | 6,539 | 5,153 |
| Loan collection and other real estate owned, net | 544 | 489 | 1,154 | 1,148 |
| Acquisition expenses | - | 17,180 | - | 18,401 |
| Other | 6,731 | 8,216 | 13,077 | 14,440 |
Item 1. FINANCIAL STATEMENTS (Unaudited) FINANCIAL STATEMENTS
FAQ
- What is NBT Bancorp's retirement plan administration — marketing expense?
- NBT Bancorp (NBTB) reported retirement plan administration — marketing expense of -$41K in Q2 2026.
- How has NBT Bancorp's retirement plan administration — marketing expense changed year-over-year?
- NBT Bancorp's retirement plan administration — marketing expense decreased by 295.2% year-over-year, from $21K to -$41K.
- What does retirement plan administration — marketing expense mean?
- This tracks the investment in advertising, promotional campaigns, and business development efforts specifically aimed at growing the retirement plan administration client base. It measures the cost of acquiring new business and maintaining brand visibility in the retirement services market.
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