Williams-Sonoma WSM Advertising — Selling, general and administrative expenses

Similar metrics at other companies

GFFAdvertising — Selling, general and administrative expenses

$6.65M+3.9%

WSO

WSOAdvertising — Selling General And Administrative Expense

$6.02M-4.9%

EVCAdvertising Technology And Services — Selling General And Administrative Expense

$6.79M+44.4%

DRVNAdvertising — Operating expense

$28.84M+13.9%

JBTMSelling, general and administrative expense

$278.98M+120%

INSPOperating Segment — Selling, general and administrative expense (excluding advertising expense)

$130.56M+5.8%

Questions, answered.

What is Williams-Sonoma's advertising — selling, general and administrative expenses?

Williams-Sonoma (WSM) reported advertising — selling, general and administrative expenses of $138.15M in Q4 2025.

How has Williams-Sonoma's advertising — selling, general and administrative expenses changed year-over-year?

Williams-Sonoma's advertising — selling, general and administrative expenses decreased by 2.7% year-over-year, from $141.93M to $138.15M.

What is the long-term trend for Williams-Sonoma's advertising — selling, general and administrative expenses?

Over 3 years (2022 to 2025), Williams-Sonoma's advertising — selling, general and administrative expenses has grown at a -1.7% compound annual growth rate (CAGR), from $581.06M to $552.59M.

What does advertising — selling, general and administrative expenses mean?

This metric represents the total operating costs incurred by the advertising segment, excluding the direct cost of goods sold. It encompasses expenses related to marketing campaigns, promotional activities, administrative overhead, and personnel costs specifically allocated to the advertising business unit. These costs reflect the operational efficiency and investment intensity required to sustain the segment's market presence and revenue generation.