What is Carter Bankshares, Inc.'s advertising costs?

Carter Bankshares, Inc. (CARE) reported advertising costs of $926K in Q1 2026.

How has Carter Bankshares, Inc.'s advertising costs changed year-over-year?

Carter Bankshares, Inc.'s advertising costs increased by 1.6% year-over-year, from $911K to $926K.

What is the long-term trend for Carter Bankshares, Inc.'s advertising costs?

Over 4 years (2021 to 2025), Carter Bankshares, Inc.'s advertising costs has grown at a 35.1% compound annual growth rate (CAGR), from $952K to $3.17M.

Carter Bankshares, Inc. CARE Advertising costs

Advertising costs at other companies

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$4.25M+21.4%

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$797.5K+2.5%

HTF

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Other financials

Income statement

See full

Revenue$106.9M+189%

Net income$85.8M+858%

EPS (diluted)$3.88+895%

Balance sheet

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Cash & equivalents$65.7M-70.9%

Total debt$10.9M+5.0%

Total equity$504.9M+25.7%

Total assets$4.8B+2.1%

Cash flow

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Operating cash flow$303.9M+4,667%

CapEx$1.5M+0.9%

Free cash flow$302.4M+6,131%

Valuation

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Market cap$726.22M+90.6%

P/E6.7×-7.1×

P/S3.3×+0.5×

Profitability

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Net margin48.5%+28.6pp

FCF margin147.6%—

Returns & leverage

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Return on equity23.9%+16.6pp

Debt / equity0×0.0×

Where this comes from

Reported directly by Carter Bankshares, Inc. in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Carter Bankshares, Inc.’s 10-Q, filed May 7, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Carter Bankshares, Inc.'s advertising costs?: Carter Bankshares, Inc. (CARE) reported advertising costs of $926K in Q1 2026.
How has Carter Bankshares, Inc.'s advertising costs changed year-over-year?: Carter Bankshares, Inc.'s advertising costs increased by 1.6% year-over-year, from $911K to $926K.
What is the long-term trend for Carter Bankshares, Inc.'s advertising costs?: Over 4 years (2021 to 2025), Carter Bankshares, Inc.'s advertising costs has grown at a 35.1% compound annual growth rate (CAGR), from $952K to $3.17M.