South Plains Financial, Inc. SPFI Advertising costs
Advertising costs at other companies
Other financials
Where this comes from
Reported directly by South Plains Financial, Inc. in its filing.
Tagged under the XBRL concept us-gaap:AdvertisingExpense.
The official record: South Plains Financial, Inc.’s 10-K, filed March 5, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is South Plains Financial, Inc.'s advertising costs?
- South Plains Financial, Inc. (SPFI) reported advertising costs of $850K in Q4 2025.
- How has South Plains Financial, Inc.'s advertising costs changed year-over-year?
- South Plains Financial, Inc.'s advertising costs increased by 3.0% year-over-year, from $825K to $850K.
- What is the long-term trend for South Plains Financial, Inc.'s advertising costs?
- Over 4 years (2021 to 2025), South Plains Financial, Inc.'s advertising costs has grown at a 6.9% compound annual growth rate (CAGR), from $2.6M to $3.4M.
- What does advertising costs mean?
- Captures the total costs incurred for marketing and promotional activities aimed at acquiring new customers or enhancing brand visibility. This expense is a key driver of customer acquisition and deposit growth. Investors monitor this to evaluate the efficiency of the company's marketing spend relative to business growth.