Cricut, Inc. CRCT Business Segments
| Q1 '26 | Q4 '25 | Q3 '25 | Q2 '25 | Q1 '25 | ||
|---|---|---|---|---|---|---|
| Gross Profit by Business | ||||||
| Platform | $75.41M+5.7% | —— | $73.83M+9.1% | $71.88M+4.5% | $71.32M+2.6% | |
| Products | $17.29M-36.0% | —— | $20.27M+109% | $29.66M+40.7% | $27.03M+22.5% | |
| Revenue by Product | ||||||
| Platform | $84.77M+6.0% | $83.93M+5.8% | $82.78M+6.6% | $80.7M+3.9% | $79.99M+2.2% | |
| Products | $74.7M-9.6% | —— | $87.65M-2.8% | $91.42M+1.2% | $82.65M-7.2% | |
| Cost of revenue by Product | ||||||
| Platform | $9.36M+8.0% | $9.55M-1.0% | $8.96M-10.4% | $8.82M-0.8% | $8.67M-1.0% | |
| Products | $57.41M+3.2% | $97.6M-7.6% | $67.38M-16.3% | $61.76M-10.8% | $55.62M-17.0% | |
| Share-Based Payment Arrangement, Expense by Product | ||||||
| Platform | $192K-28.1% | —— | —— | —— | $267K— | |
| Products | $19K+217% | —— | —— | —— | $6K— | |
| Revenue by Geography | ||||||
| International | $40.87M+16.6% | $57.82M+9.3% | $40.53M+5.3% | $36.29M+8.2% | $35.07M+7.7% | |
| North America | $118.6M-7.0% | $145.78M-6.8% | $129.91M+0.4% | $135.83M+1.0% | $127.57M-5.4% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Cricut, Inc. break its business down?
- Cricut, Inc. (CRCT) reports gross profit by business across 2 parts — Platform and Products. Each is extracted from the segment footnotes and tracked over time.
- Where does Cricut, Inc.'s segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Cricut, Inc.'s SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
