What is Five Star Bancorp's advertising costs?

Five Star Bancorp (FSBC) reported advertising costs of $744K in Q1 2026.

How has Five Star Bancorp's advertising costs changed year-over-year?

Five Star Bancorp's advertising costs increased by 42.5% year-over-year, from $522K to $744K.

What is the long-term trend for Five Star Bancorp's advertising costs?

Over 4 years (2021 to 2025), Five Star Bancorp's advertising costs has grown at a 25.0% compound annual growth rate (CAGR), from $1.3M to $3.18M.

Five Star Bancorp FSBC Advertising costs

Advertising costs at other companies

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$19.33M+10.7%

BeldenBDC

$4.25M+21.4%

SPF

South Plains Financial, Inc.SPFI

$850K+3.0%

Capital City Bank GroupCCBG

$797.5K+2.5%

HTF

Heartflow, Inc. Common StockHTFL

$500K+33.3%

The BancorpTBBK

$425K+98.1%

Other financials

Income statement

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Revenue$45.1M+27.6%

Net income$18.6M+42.0%

EPS (diluted)$0.87+40.3%

Balance sheet

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Cash & equivalents$644.4M+42.4%

Total debt$11.5M+75.2%

Total equity$458.5M+12.8%

Total assets$5.0B+18.5%

Cash flow

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Operating cash flow$18.9M+22.3%

CapEx$168.0K+68.0%

Free cash flow$18.8M+22.0%

Valuation

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Market cap$1.01B+78.6%

Enterprise value$377.42M+215%

P/E15.1×+3.3×

P/S6×+1.8×

Profitability

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Net margin39.9%+3.7pp

FCF margin44.5%-5.5pp

Returns & leverage

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Return on equity15.5%+1.7pp

Debt / equity0×0.0×

Where this comes from

Reported directly by Five Star Bancorp in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Five Star Bancorp’s 10-Q, filed May 7, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Five Star Bancorp's advertising costs?: Five Star Bancorp (FSBC) reported advertising costs of $744K in Q1 2026.
How has Five Star Bancorp's advertising costs changed year-over-year?: Five Star Bancorp's advertising costs increased by 42.5% year-over-year, from $522K to $744K.
What is the long-term trend for Five Star Bancorp's advertising costs?: Over 4 years (2021 to 2025), Five Star Bancorp's advertising costs has grown at a 25.0% compound annual growth rate (CAGR), from $1.3M to $3.18M.