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ChoiceOne Financial COFS Sales & Marketing

Sales & Marketing at other companies

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Other financials

Income statement

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Revenue$41.6M-2.8%
Net income$12.5M-7.9%
EPS (diluted)$0.83-7.8%

Balance sheet

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Cash & equivalents$88.6M-43.3%
Total debt$2.9M+360%
Total equity$482.7M+11.8%
Total assets$4.5B+3.4%

Cash flow

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Operating cash flow$29.9M+152%
CapEx$2.8M+35.6%
Free cash flow$27.1M+177%

Valuation

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Market cap$508.32M+16.9%
P/E9.3×-21.5×
P/S-0.6×

Profitability

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Net margin31.9%+20.4pp
FCF margin29.7%

Returns & leverage

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Return on equity12%+7.6pp
Debt / equity0.0×

Where this comes from

Reported directly by ChoiceOne Financial in its filing.

Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.

The source filing: ChoiceOne Financial’s 10-Q, filed August 10, 2026. Open the filing →

Filed
Aug 10, 2026, 4:06 PM EDT
Fiscal quarter
Q2 FY2026
Calendar quarter
Q2 2026
Accession
0001193125-26-342347

FAQ

What is ChoiceOne Financial's sales & marketing?
ChoiceOne Financial (COFS) reported sales & marketing of $279K in Q2 2026.
How has ChoiceOne Financial's sales & marketing changed year-over-year?
ChoiceOne Financial's sales & marketing increased by 7.3% year-over-year, from $260K to $279K.
What is the long-term trend for ChoiceOne Financial's sales & marketing?
Over 4 years (2021 to 2025), ChoiceOne Financial's sales & marketing has grown at a 3.7% compound annual growth rate (CAGR), from $848K to $981K.
What does sales & marketing mean?
Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.

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