Restaurant Brands International QSR BK — Advertising expenses and other services
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Similar metrics at other companies
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Where this comes from
Reported directly by Restaurant Brands International in its filing.
Tagged under the XBRL concept qsr:AdvertisingExpenseAndOtherServices.
The official record: Restaurant Brands International’s 10-Q, filed May 6, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is Restaurant Brands International's BK — advertising expenses and other services?
- Restaurant Brands International (QSR) reported BK — advertising expenses and other services of $141M in Q1 2026.
- How has Restaurant Brands International's BK — advertising expenses and other services changed year-over-year?
- Restaurant Brands International's BK — advertising expenses and other services increased by 6.8% year-over-year, from $132M to $141M.
- What is the long-term trend for Restaurant Brands International's BK — advertising expenses and other services?
- Over 3 years (2022 to 2025), Restaurant Brands International's BK — advertising expenses and other services has grown at a 6.7% compound annual growth rate (CAGR), from $468M to $568M.
- What does BK — advertising expenses and other services mean?
- Expenditures dedicated to marketing, brand promotion, and shared services provided to the segment. These costs are essential for driving customer traffic and maintaining brand relevance in a competitive market.