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Upstart Holdings, Inc. UPST Sales & Marketing

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Segments

By segment

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Personal Lending$12.2M+17.2%

Other financials

Income statement

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Revenue$364.7M+41.7%
Operating income$14.6M+222%
Net income$16.5M+195%
EPS (diluted)$0.16+220%

Balance sheet

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Cash & equivalents$456.0M-35.0%
Total debt$2.0B+37.6%
Total equity$797.5M+10.5%
Total assets$3.2B+28.0%

Cash flow

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Operating cash flow-$136.6M-13.7%
CapEx$2.1M+1,690%
Free cash flow-$138.7M-15.3%

Valuation

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Market cap$2.89B-55.2%
Enterprise value$4.46B-38.3%
P/E47.9×
P/S2.3×-5.3×

Profitability

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Operating margin4%+2.5pp
Net margin4.8%+4.3pp
FCF margin27%+16.9pp

Returns & leverage

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Return on equity7.9%+7.2pp
Debt / equity2.5×+0.5×

Where this comes from

Reported directly by Upstart Holdings, Inc. in its filing.

Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.

The source filing: Upstart Holdings, Inc.’s 8-K, filed August 4, 2026. Open the filing →

Filed
Aug 4, 2026, 4:05 PM EDT
Accession
0001647639-26-000062

FAQ

What is Upstart Holdings, Inc.'s sales & marketing?
Upstart Holdings, Inc. (UPST) reported sales & marketing of $114.51M in Q2 2026.
How has Upstart Holdings, Inc.'s sales & marketing changed year-over-year?
Upstart Holdings, Inc.'s sales & marketing increased by 56.6% year-over-year, from $73.11M to $114.51M.
What is the long-term trend for Upstart Holdings, Inc.'s sales & marketing?
Over 4 years (2021 to 2025), Upstart Holdings, Inc.'s sales & marketing has grown at a -2.5% compound annual growth rate (CAGR), from $333.45M to $301.51M.
What does sales & marketing mean?
Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.

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